An automated sales funnel can deliver products and services while you sleep. By setting up a ready made sales funnel, anyone can use automation and a scalable business model to generate an income from the internet.
Here’s the main things you’ll need for the process of selling through an automated sales funnel:
- An email autoresponder – Email autoresponders allow you to automate the collection of email addresses. Then you can deliver an unlimited number of follow up emails to your subscribers. See autopilot marketing.
- Digital affiliate products – Digital products have a number of advantages over physical products. See ready made sales funnel.
Why Digital Products?
Digital products can be sold and accessed online, they require no postage or handling costs and the savings can be passed to affiliates who can earn up to 50% commission on a sale.
Digital products also allow for anyone globally to purchase a product and access it online. The global scale of an online business added to the automation available makes it potentially very lucrative.
Anyone can buy a product over the internet at any time, day or night. They can access digital products which might be things like software or memberships to online business training courses, for example.
Digital products can allow affiliate marketers to build online businesses which are completely free of geographical location.
Automated Sales Funnel – Marketing
An automated sales funnel with a range of products in it still needs a marketing engine. Without a constant stream of “buyer” traffic flowing through your sales funnel, the best products in the world still won’t get found!
Marketing your automated sales funnel is therefore a major priority for an affiliate marketer. The marketing engine is the ‘heartbeat’ of an online business, if the profit is its blood flow.
To successfully market your automated sales funnel, you’ll need to either build a paid for marketing campaign, or create and promote content. Both strategies have their own benefits and drawbacks.
Paid Marketing Strategies – Automated Sales Funnel
Paid marketing strategies can get your automated sales funnel working much faster than by using free strategies. However, you’ll need to spend money in order to learn which strategies are the most effective.
Providing you do this in a way which doesn’t break the bank, you can learn from your mistakes and eventually build up a number of adverts which effectively find “buyer” traffic to send into your marketing funnel.
Once you have succeeded in doing this, you can scale up adverts with the most potential for traffic, and build many more of these “trickles of income”!
Free Marketing Strategies – Automated Sales Funnel
Free marketing strategies such as blogging or video creation, often take much longer to gain traction in sending targeted subscribers into your email list. The risk is time rather than money. So, depending on your situation, you might want to choose either paid traffic or content marketing.
You will still be making mistakes when creating content. Some of the work you do will work better than the rest! Remember Pareto’s principle which states that 80% of the outcome comes from 20% of the work. This is true of content marketing too.
Over time though, you’ll find which strategy works best for you and then you can concentrate on the most productive activities.
Benefits Of An Automated Sales Funnel
An automated sales funnel can allow anyone to build an online business from anywhere. With the right business model and help, you can build multiple income streams from your laptop from anywhere in the world!
Using automation, a global audience and a range of digital products means you can operate your business from anywhere and scale it up to potentially unlimited earnings.
You can also work around existing commitments with an online business. With subscription products and high ticket products, you can more easily use paid marketing strategies and still recoup your costs through growing your membership sales and offering more value to your customers.
Over time, your income from an online business can overtake your current income for a job, for example. As you free up your time, you can concentrate more on the tactics which will build your online business faster and more efficiently.
Drawbacks Of An Automated Sales Funnel
Just because you own an automated sales funnel, with a range of products in it, doesn’t equate to actually making it work. The first step in building a profitable online business is getting a ready made sales funnel. Once you have one and it’s set up with your affiliate links and landing pages, your work is far from over. You’ll still need to put either time or money into your business in order to generate traffic and sales.
If you get the right education and keep learning, there’s no reason why you shouldn’t be able to turn your funnel into a profitable business. However, don’t expect the sales funnel to work for you if you don’t work hard at becoming an affective marketer!
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